Changelog
New features and improvements shipped regularly.
December 2025
See how your content stacks up against competitors
- NewCompetitors tab in the Page Optimizer showing each competitor's content structure, word count, and heading count
- NewEntity gap analysis highlighting which topics competitors cover that you might be missing
- NewSide-by-side comparison of your content metrics vs the competitor average
November 2025
A step-by-step workflow from opportunity to optimized content
- NewRedesigned homepage with intelligent task prioritization and tabbed filtering
- NewAI-generated content outlines with options to build from scratch, import existing headings, or start manually
- NewStep-by-step optimization workflow with clear progress indicators
March 2025
Generate full articles and optimize any URL on your domain
- NewEntity-driven AI article generation in the content editor (Beta)
- NewOptimize articles on your domain that don't yet have GSC data
- ImprovedOptimization task URLs are now editable for URL changes and redirects
November 2024
Test whether your optimizations actually moved the needle
- NewBefore/after testing that tracks how your optimizations affect rankings, clicks, and impressions
- ImprovedModern block-based content editor replacing the legacy editor
September 2024
Quick fixes and full rewrites, organized on a Kanban board
- NewQuick optimization suggestions for queries that need a section update instead of a full rewrite
- NewKanban board to manage your optimization pipeline from start to finish
- ImprovedChoose which competitor URLs to include in entity analysis and ignore irrelevant entities
August 2024
Manage multiple sites and team members from one account
- NewAdd team members with domain-level permissions or full admin access
- NewConnect multiple Google Search Console accounts to bring in data from all your sites
June 2024
Understand exactly which entities Google expects on your pages
- NewEntity suggestions from the Google SERPs showing what top-ranking pages have in common
- NewEntity coverage score measuring how well your content matches what ranks
- NewKeyword variants to help diversify your content and avoid keyword stuffing
- NewCustom graph annotations for tracking algorithm updates and optimization impact
April 2024
Find your highest-opportunity pages and start optimizing
- NewHigh Opportunity Pages report showing pages with the most keyword potential and estimated traffic gain
- NewContent editor with real-time keyword suggestions and optimization scoring
- NewAI rewriter that naturally adds missing keywords to your existing content
- NewWordPress import and export for seamless content updates
February 2024
Google Search Console integration powers everything
- NewConnect your Google Search Console to pull in real rankings, clicks, and impressions automatically
- NewContent optimization module with GSC-based keyword suggestions for each page