Free Content Score Checker

Score your content's SEO optimization for any target keyword. Get a 0-100 score with actionable recommendations.

What is a Content Score?

A content score is a numerical rating (0-100) that measures how well your page is optimized for a specific target keyword. It evaluates on-page SEO signals like keyword placement, heading structure, content length, and link usage to give you a clear picture of your optimization baseline.

Think of it as a health check for your content. A high score does not guarantee top rankings, but a low score almost always points to fixable issues holding your page back.

What This Tool Measures

Keyword placement: Whether your target keyword appears in your title, meta description, H1 heading, and early in your body text.
Content length: Whether your page has enough content to compete for your target keyword.
Heading structure: Whether your page uses a logical hierarchy of headings (H1, H2, H3) to organize content.
Link profile: Whether your page includes internal links to other pages on your site and external links to authoritative sources.
Image optimization: Whether your images include descriptive alt text for accessibility and SEO.
Keyword density: Whether your keyword appears at a natural frequency throughout the content.

How the Score is Calculated

Your content score is the sum of 12 individual checks, each worth a specific number of points. The total adds up to 100. Here is what each check evaluates:

Keyword in Title (15 points)

Your title tag is one of the strongest on-page ranking signals. Full points if your keyword appears in the title, partial credit if the title exists without the keyword, and zero if no title is set.

Keyword in Meta Description (10 points)

The meta description does not directly affect rankings, but it influences click-through rate from search results. Google bolds matching keywords in the description, making them stand out.

Keyword in H1 (10 points)

The H1 heading tells both users and search engines what your page is about. Include your target keyword in your main heading for maximum clarity.

Keyword in First 100 Words (10 points)

Introducing your keyword early in the content signals relevance. Google pays attention to where keywords appear, and the opening paragraph carries extra weight.

Title Length (5 points)

Titles between 30-60 characters display fully in search results. Shorter titles may lack context, while longer titles get truncated.

Meta Description Length (5 points)

Descriptions between 120-160 characters are ideal. They provide enough context without getting cut off in search results.

Word Count (10 points)

Longer content tends to rank better because it covers topics more thoroughly. Pages with 1,000+ words earn full points, while pages under 300 words score zero.

Heading Structure (10 points)

A well-organized heading hierarchy (H1, H2, H3) makes content scannable and helps search engines understand your content structure. Points are awarded for having exactly one H1, multiple H2s, and at least one H3.

Internal Links (5 points)

Internal links help search engines discover and understand your site structure. They also pass authority between pages. Aim for at least 3 internal links per page.

External Links (5 points)

Linking to authoritative external sources adds credibility and context to your content. At least one external link earns full points.

Image Optimization (10 points)

Images with descriptive alt text improve accessibility and give search engines more context about your content. Full points if all images have alt text.

Keyword Density (5 points)

The ideal keyword density is 0.5%-3%. Too low and search engines may not associate your page with the keyword. Too high and it looks like keyword stuffing.

Tips for Improving Your Score

Do

• Include your keyword naturally in the title, H1, and first paragraph
• Write at least 1,000 words for competitive topics
• Use H2 and H3 headings to break up your content
• Add alt text to every image
• Link to other relevant pages on your site
• Reference authoritative external sources
• Keep your title between 30-60 characters

Don't

• Stuff your keyword unnaturally into every sentence
• Skip your meta description or leave it blank
• Use multiple H1 tags on the same page
• Skip heading levels (e.g., jumping from H1 to H3)
• Publish pages with fewer than 300 words
• Leave images without alt text
• Create orphan pages with no internal links

Beyond the Basics

This free tool checks the foundational on-page SEO signals that every page should get right. But top-ranking content goes further. Here is what this tool does not measure:

Semantic coverage: Are you covering the related topics and entities that Google expects for your keyword?
Competitor comparison: How does your content stack up against the pages already ranking in the top 10?
Search intent alignment: Does your content match what searchers are actually looking for?
Content gaps: What topics are your competitors covering that you are missing?
GSC-powered insights: Which keywords is your page already ranking for, and where are the opportunities?

Content Raptor fills in these gaps. It analyzes your content against top-ranking competitors, identifies semantic gaps, and connects to Google Search Console to show you real keyword opportunities.

Ready to Go Beyond the Basics?

Your content score is your starting point. Content Raptor shows you exactly what to add, remove, and improve to outrank your competitors.

Try Content Raptor Free for 7 Days

No credit card required • Cancel anytime

A perfect score means your on-page fundamentals are solid, but rankings depend on many other factors including backlinks, domain authority, and content quality. Use this tool as a checklist, not a guarantee.