Step 2: Set Your Search Settings

In Step 2, you define who you want to rank for. This tells Content Raptor which competitors to analyze.

The Goal

Configure the search environment (location and device) that matches your target audience.

How to Configure

1. Device Type

Choose the device your audience uses most:

• Desktop: Best for B2B, professional services, or complex research.
• Mobile: Best for B2C, local businesses, or quick answers.
• Tablet: Use if your analytics show significant tablet traffic.

2. Country

Select the country you want to rank in. Search results can vary wildly between countries (e.g., "football" in US vs UK).

3. Specific Location (Optional)

Use this ONLY if you are a local business targeting a specific city (e.g., "Plumber in Chicago").

• Leave blank for national/global ranking.
• Enter City for local SEO.

Important: Changing these settings will trigger a new analysis of search results when you click Next.

What's Next?

• Step 3: Create Your Content Outline - Build your content structure.