Improving Your Entity Score
Your Entity Score is the fastest way to gauge if your content is comprehensive enough to rank. Here is how to boost it efficiently.
The Strategy
1. Attack the Red (Missing Topics)
These are "Not Used" entities. Adding these gives you the biggest score jump.
- Action: Look at the list of Red entities. Find a natural place in your text to add a sentence or paragraph about that topic.
- Example: If "Battery Life" is red in a phone review, add a section testing the battery.
2. Boost the Yellow (Underused)
These are topics you mentioned once, but competitors mention 5-10 times.
- Action: Elaborate on these points. Don't just mention them; explain them.
3. Fix the Orange (Overused)
These are potential "Keyword Stuffing" signals.
- Action: Use "Find & Replace" to swap some instances for synonyms (e.g., change "best laptop" to "top device" or "this machine").
Tips for Writing Naturally
Don't Force It
If an entity is "New York" and your article is about "Pizza in Chicago", check if it's a mistake or if you can make a comparison ("Unlike New York style..."). If it truly doesn't fit, ignore it.
Group Related Entities
Often, several missing entities are related.
- Example: "Price", "Cost", "Budget", "Expensive".
- Fix: Write one detailed pricing section that uses all these terms naturally.
Write for Humans First
The score is a guide, not a law. If adding a keyword makes a sentence sound robotic, don't do it. Readable content wins in the long run.
Common Questions
My score is stuck!
- Make sure you are using the exact entity variation (e.g., "running shoe" vs "running shoes").
- Refresh the page if the real-time scorer seems lagged.
What is a "Good" score?
Aim for the Optimal Range shown in the sidebar (usually 60-80%). Being significantly higher than competitors isn't always better; it can look unnatural.