Using the Page Editor

Updated March 11, 2026

The Page Optimizer editor is your workspace for creating high-ranking content. It combines a standard writing interface with real-time SEO scoring.

Editor Interface

1. Writing Area (Center)

Just like Google Docs or Word. Type your content here.

  • Formatting — Use the toolbar for Bold, Italic, Strikethrough, Underline, Headings (H1–H6), Bulleted and Numbered Lists, Links, Images (via URL), Tables, Horizontal Rules, and Undo/Redo
  • Highlighting — The editor automatically highlights entities in your text based on their usage level: green (optimal), yellow (underused), red (not used), and orange (overused)

2. Sidebar (Right)

This is your SEO brain. It contains three key tabs:

Optimize Tab

This is the most important tab. It contains three sub-tabs:

  • SERP Entities — Your Entity Score (0–100%) with the "Optimal Range" displayed below it, plus the list of entities you need to cover. Each entity shows its usage count and optimal range. You can search, filter by usage level (Optimal, Underused, Not Used, Overused), ignore irrelevant entities, and export the full list as a CSV.
    • Red — Not used yet (include these first)
    • Yellow — Underused (mention more often)
    • Green — Perfect usage
    • Orange — Overused (reduce mentions)
  • Keyword Variants — Related search queries from Google Search Console. See Using Keyword Variants for details. Requires a GSC connection.
  • More Opportunities — Additional keyword opportunities from GSC data that you could address in your content. Requires a GSC connection.

Outline Tab

  • Shows your heading structure (H1, H2, H3)
  • Click any heading to jump to that section in the text

Competitors Tab

  • See the top-ranking pages for your keyword with their Entity Scores, word counts, and heading counts
  • Expand any competitor to view their outline, top entities, and topics you're missing
  • Use "Use as template" to borrow a competitor's heading structure
  • Content Opportunities highlights topics that appear across multiple competitors but are missing from your content

Starting Your Document

When you first open the editor, you can choose how to begin:

  • Import article from the web — Pull in content from an existing URL
  • Generate new AI article — Have AI draft a full article based on your brief
  • Start from outline — Begin writing with your outline sections pre-populated as headings
  • Start blank — Empty editor

Header Bar

The top bar shows your target keyword, potential traffic gain, and status. Click the three-dot menu for additional options like View Brief to revisit your optimization brief while writing.

How to Optimize

  1. Write Naturally: Start by writing good content for humans. Follow your outline.
  2. Check the Score: Glance at the Entity Score. Is it low?
  3. Fill the Gaps: Look at the Red entities in the sidebar. Find natural places to include these topics in your text.
  4. Refine: Continue writing and tweaking until your score turns Green.

Tip: Don't just stuff keywords. "Entities" are concepts. If the entity is "Apple", talking about "Apple Pie" or "Apple iPhone" counts depending on context. Content Raptor understands context.

Managing Your Document

Auto-Save

Your work is saved automatically every few seconds. You can leave and come back anytime via the Optimizer Tasks board.

Status

Use the status dropdown in the top bar (next to the target keyword) to change status:

  • Not started — Task created but no writing has begun
  • In progress — Actively working on it
  • Completed — Content published and optimization finished

Exporting

  • Copy HTML — Copies your content as clean HTML (headings, paragraphs, lists, bold, links, images) that you can paste into any CMS's HTML/code editor
  • Export to WordPress — Push directly to your connected site (if configured)

Common Questions

What is a good score?

Aim for the "Optimal Range" shown in the sidebar. You don't need 100%. Beating your competitors' average is the goal.

Can I change the keyword?

Once you are in the editor, the keyword is locked. To change it, you'll need to start a new optimization task.

Why are some entities weird?

The AI analyzes everything on competitor pages. Sometimes it picks up navigation terms or footer text. Hover over any irrelevant entity and click "Ignore" to exclude it from your score. You can manage ignored entities from the actions menu (three-dot icon) in the Optimize tab.

What's Next?